We promise we will not.......

......."Embellish” the numbers to overstate your discretionary earnings and potential value of the business. Any intelligent buyer will recognize this; we will lose the credibility we must have to get you the maximum value for your business.

....... Overstate the value of your business to “get the listing” believing that we can convince you to lower the price at a future date. Quality buyers recognize realistic values. If we cannot reasonably justify the price, you will not get the business sold.

....... Lie to you about the financing alternatives that are actually available and/or the likelihood we can “cash you out”, only to come back to you with reality after you are heavily invested with a buyer unable to put his financing together.